Brand Image, Country of Origin or Brand reputation, Who Will First Reach The Finish Line? (A research in Iran\'s cosmetics market)
مقالاتر لاتین علمی پژوهشی چاپ شده با فرمت pdf صفحات 13 Abstract. In this research authors investigate whether a brand image, brand reputation and country of origin affect customers' value perception of cosmetics products in Iran' market, and which of them have a stronger influence. Data were collected in cosmetics shops from 4 populous cities in Iran. In comparison to the past research, results show that various products' brand image, country of origin and brand reputatio ...Brand Image, Country of Origin or Brand reputation, …
Official Full-Text Paper (PDF): Brand Image, Country of Origin or Brand reputation, Who Will First Reach The Finish Line? (A research in Iran's cosmetics market)
Country of origin: A competitive advantage? - …
Country of origin: A competitive advantage? ... The Finish Line? (A research in Iran's cosmetics ... a brand image, brand reputation and country of origin affect ...
طلا فایل , گلداک goldoc.ir تمام محصول ها
Brand Image, Country of Origin or Brand reputation, Who Will First Reach The Finish Line? (A research in Iran\'s cosmetics market)
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